Did Instagram Just Kill Snapchat?
Somewhere in a lofty bedroom in Beverly Hills, Miranda Kerr is freaking out. After the former VS model recently announced her engagement to Snapchat CEO Evan Spiegel, it seems like shit just hit the fan in the form of the new Instagram update. The app, owned by social media monolith Facebook, dropped a new feature a few days ago that’s giving Snapchat a run for it’s money””which is why we’re throwing a #SnapchatIsOverParty. Just kidding. Maybe.
Instagram recently rolled out an update that allows users to create “stories” that disappear 24 hours after posting and we’re obsessed! Just like Snapchat, stories are fully customizable and lets you decorate your story with text, emojis and doodles. The new feature also allows users to see who has viewed their story (just hope your crush never reads this article so he accidentally keeps watching your stories thinking his ass is safe). Sadly though, there aren’t filters yet like the famous dog filter””the very feature that made Snapchat a hit.
Today, we’re introducing Instagram Stories, a new feature that lets you share all the moments of your day, not just the ones you want to keep on your profile. As you share multiple photos and videos, they appear together in a slideshow format: your story. With Instagram Stories, you don’t have to worry about overposting. Instead, you can share as much as you want throughout the day “” with as much creativity as you want. You can bring your story to life in new ways with text and drawing tools. The photos and videos will disappear after 24 hours and won’t appear on your profile grid or in feed. You’ll see stories from people you follow in a bar at the top of your feed “” from your best friends to your favorite popular accounts. When there’s something new to see, their profile photo will have a colorful ring around it. To view someone’s story, just tap on their profile photo. It’s easy to view stories at your own pace: tap to go back and forward or swipe to jump to another person’s story. If you want to comment on something you see, you can tap and send a private message to that person on Instagram Direct. Unlike regular posts, there are no likes or public comments. Your story follows the privacy settings of your account. If you set your account to private, your story is visible only to your followers. However, you can also easily hide your entire story from anyone you don’t want to see it, even if they follow you. When watching your own story, swipe up to check out who’s seen each photo and video. You can even choose to feature a particular part of your story by posting it on your profile. Instagram has always been a place to share the moments you want to remember. Now you can share your highlights and everything in between, too. Instagram Stories will be rolling out globally over the next few weeks on iOS and Android. To learn more, check out help.instagram.com.
It’s really happening you guys.
You might be thinking, “How does this affect my feed?” And the answer to that is: it doesn’t. The new stories tab will not affect your primary feed (it has its own feed actually), and can be found at the top most part of your home page. You can tap the user whose story you want to see and tap left or right to see the previous and next story respectively. Swiping left takes you to the next story in your queue.
While we can’t precisely pinpoint the algorithm it follows as far as queuing is concerned, it might have something to do with the people you interact with (or stalk) the most on Instagram. Now all we need are filters!
What do you guys think of the new IG update? Slay or nay?